
The Marketing OperationsStrategist
Sara's monthly newsletter that makes RevOps + GTM strategy actually make sense. Actionable insights and stories from the trenches.
Followed by leading marketing ops & revops teams
Recent Newsletters
Stay ahead of the curve with actionable marketing operations insights, strategies, and industry trends.

Here's how to use Claude to shine at work. ✨
The Claude guide I wish someone handed me six months ago.

🎸 Pro Tips from 10+ Years: How to Run Campaign Ops Like a Rockstar
Campaign ops is often undersold as "just sending emails." Here's why it's not -- and how to run it well.

How to Leverage GTM Signals
The big word of the year seems to be "signal" -- but can you really use them to win deals? 🤔

Steal the AI-for-MOPs learning roadmap I'm using 🤖
There's a lot of hype about how you need to learn AI to survive, but it's hard to know what to focus on. Here's my plan.

Learnings from MOPZA 2025
I spent time with a lot of MOPs pros at Mopzapalooza 2025 in Anaheim -- here were the main takeaways.

Steal this guide and safety net your MAP (or CRM) 🥅
How to set up automations in your martech so you can 3x yourself and catch incidents before stakeholders do.
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