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    Explore our complete collection of marketing operations insights, strategies, and guides.

    The Marketing Operations Strategist - How to Leverage GTM Signals
    December 17, 2025

    How to Leverage GTM Signals

    The big word of the year seems to be "signal" -- but can you really use them to win deals? 🤔

    The Marketing Operations Strategist - Steal the AI-for-MOPs learning roadmap I'm using 🤖
    December 3, 2025

    Steal the AI-for-MOPs learning roadmap I'm using 🤖

    There's a lot of hype about how you need to learn AI to survive, but it's hard to know what to focus on. Here's my plan.

    The Marketing Operations Strategist - Learnings from MOPZA 2025
    October 31, 2025

    Learnings from MOPZA 2025

    I spent time with a lot of MOPs pros at Mopzapalooza 2025 in Anaheim -- here were the main takeaways.

    The Marketing Operations Strategist - Steal this guide and safety net your MAP (or CRM) 🥅
    October 15, 2025

    Steal this guide and safety net your MAP (or CRM) 🥅

    How to set up automations in your martech so you can 3x yourself and catch incidents before stakeholders do.

    The Marketing Operations Strategist - What MOPs Leaders Actually Look For During Interviews
    September 24, 2025

    What MOPs Leaders Actually Look For During Interviews

    I've been an interviewer and interviewed (and hired) countless MOPs professionals...here are some tips to set yourself up for success in your next interview.

    The Marketing Operations Strategist - Mastering Forms & Landing Pages for Growth
    September 17, 2025

    Mastering Forms & Landing Pages for Growth

    If you're neglecting your forms and landing pages, you're leaving revenue on the table.

    The Marketing Operations Strategist - How to Run Great Paid Media
    August 20, 2025

    How to Run Great Paid Media

    In a world inundated with emails, digital advertising is arguably more important than ever.

    The Marketing Operations Strategist - How to Run Account-Based Marketing Programs + My Take on a Compliance Question
    August 6, 2025

    How to Run Account-Based Marketing Programs + My Take on a Compliance Question

    ABM is one of those words thrown around so much that it loses its meaning...I'll teach you everything I know, having stood it up at both small and enterprise orgs.

    The Marketing Operations Strategist - AI Agents + Mid-Year Template Roundup
    July 23, 2025

    AI Agents + Mid-Year Template Roundup

    I'll teach you what I've learned about AI Agents and a roundup of the most popular MOPs templates so far this year.

    The Marketing Operations Strategist - Clay Playbooks I'm Using Right Now
    July 10, 2025

    Clay Playbooks I'm Using Right Now

    Due to popular demand, I'm walking you through some of my favorite Clay playbooks I'm currently using.

    The Marketing Operations Strategist - Steal my 2025 Guide to AI in Marketing Operations
    June 18, 2025

    Steal my 2025 Guide to AI in Marketing Operations

    Here are some of my best tips and best AI prompts.

    The Marketing Operations Strategist - Steal my lead and account scoring guide
    June 4, 2025

    Steal my lead and account scoring guide

    Lead and account scoring are maturing...learn what a standard setup is and what's possible with signals and AI